Oswestry wine retailer taps into Malbec’s success


A new e-commerce site dedicated to wines from Argentina has been launched by Oswestry business man, Howard Jones. The specialist site, tasteargentina.co.uk, will offer consumers one of the most diverse ranges of Argentinian wine currently available in the UK, building on the popularity of Argentina’s much-loved Malbec grape.

tasteargentina.co.uk will showcase the best Argentina has to offer, introducing customers to new grapes and regions in a fun and informative manner. Commenting on the launch of the site, Managing Director, Howard Jones, said: ‘Malbec’s popularity shows no sign of slowing down in the UK. As a grape, it’s been a great ambassador for the wine growing potential of Argentina, but there’s so much the country has to offer. They’re producing fabulous Bordeaux style blends, crisp, minerally dry whites at altitudes up 3100 metres and really good organic sparkling wine. It’s an incredible landscape for growing grapes and we’re excited to be sharing our passion and enthusiasm with the UK market.

‘We’ve also developed the Taste Argentina site to be modern and mobile friendly, a format we believe will resonate with today’s wine consumer”.

With the help of local businesses, Howard and the team have built a dedicated e-commerce site and developed a contemporary brand to help the new business grow.

Taste Argentina is running an introductory offer, simply use code PRESS10 for 10% off any order over £50. Offer runs until 31.12.19 and is limited to one use per customer.

  • Published on 25th November 2019